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The 6 Principles of Deliberate Marketing


Does your sales team ignore the majority of leads marketing passes on? Marketers must develop a more intimate understanding of their target customer and the market that customer serves to generate qualified buyers that Sales won’t...

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Salesforce.com Silicon Valley City Tour


I had a chance to participate on a panel at the salesforce.com city tour in Santa Clara last week. I would say there were roughly 500 people in the audience, and it was fun for me to present as a salesforce customer. I was on the panel with Doug...

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